Interactivity can bring unimagined usefulness to a project. At B2B Studios, our Interactive Design will deliver an experience that is visually attractive, intuitively easy to use, and able to generate useful data based on your unique goals. Blending the best of technology with creatively inspiring visuals, you are guaranteed to get the response you desire.

• Custom Built Functionality

B2B Interactive Design solutions are built around your specifications. We custom build all of the components to meet your requirements, and tailor that together with quality graphics to make the best of form and function.

• Emergent Technology

We keep our ear to the ground when it comes to upcoming trends in design and technology. This means that all of our Interactive Design projects benefit from the latest and most reliable development methods. Our main interactive development tool is Adobe Flash and the ActionScript language. We have been developing in Flash since 1998, so we are very familiar with its capabilities. Most other developers have only a few years experience in this medium. Other interactive technologies we employ are Adobe Flex, MySQL databases, and CSS to name just a few.

• Analytical Architecture

Creating interactive functionality is a complicated process, and we take every precaution in building the best foundation possible. What engineer doesn’t factor in the appropriate stresses and conditions a building must face, before approving the architects plans. At B2B Studios the same is true. We spend a substantial amount of time and develop the proper outline in order to plan out the various causes and effects of high level interactivity. Only after this complicated planning process do we begin developing.

• Unique Interface

Each project is different, and has unique needs. The way a user is going to interact with your project will be different from any other. This requires the detailed planning of the architecture phase, and the unique styles of the graphics phase to come together in a way that will give visitors a clear understanding on how your interactive environment works. Nothing is worse than having a product that looks works, but is hard to use.

• Aesthetic Beauty

Since we are a design-based company, this aspect of interactive development will be sure to please. One pitfall that most developers fail to overcome, is the synergy between functionality and graphic appeal. At B2B Studios we take pride in being able to see functionality from both sides of this chasm and navigate effectively around it. Our Interactive Design is both highly functional and beautiful.

• Stunning Visuals

Interactive Design is not limited merely to traditional static graphics, but can, and in our case does, involve the use of highly dynamic motion graphics. Our interactive environments are made to be immersive and engaging. We use the development philosophy that an interactive environment is like a painted canvas; developed with many overlapping and intermixing layers. Whether it’s traditional graphics, video or some other visual element, you will find it in our Interactive Design. Through the use of green screen keying and compositing software we are able to bring these visuals to life.

• Goal Driven

We understand that developing an interactive environment is not to just dazzle an audience. Our results are developed to also be driven by your goals to produce certain responses from your audience. We take these into account at every level of production and consult with you to make sure that your goals are built right into the fundamental architecture of the project.

• Trackable Results

In order to qualify your goals we also embed highly informative tracking into your project. Like determining the goals, we consult with you to get the precise tracking results that you want. You don’t have to worry about getting a final product that produces no data.