3D Visual Design, or 3D Visualization, is a critical tool in modern communication. 3D visuals can be seen in everything from big budget motion pictures, to television broadcasts, to the images on your kids cereal box. We can easily integrate 3D stills or illustrations into your project to give it that extra sizzle. Our agency can also compose detailed animations and complex visual sequences to help you get your audience excited about what you're doing. A picture may be worth a thousand words, but our 3D visuals are worth every bit of your time and money.

modeling Is the first step in the process. Objects usually start out as simple primative shapes and are then built up through a process of subdivision to achieve the desired shape.

Our modelers are skilled at digitally sculpting all kinds of objects, structures and environments.

Modelling Image

After objects have been modeled, it’s then time to add color and texture elements to them. Depending on the project textures may be painted entirely by the artists, blends of painting and photography, or modified tiled images taken from reference photography.

Shading Image

Using the latest 3D and imaging tools, our artists take great effort to produce eye catching materials and textures. For architectural projects, extensive reference photography is taken to achieve the greatest level of realism.

Lighting Image

Lighting is 99% of any composition and this is no exception in 3D Visual Design. Our artists use traditional techniques found in painting and photography to capture the right mood and setting of a scene. Even the best modeling and texturing falls flat without the right lighting.

Animation Image

Our animation doesn't begin on the computer it begins in our heads and in our hands. The key to great animation is putting together a simple outline. We start off on the right foot, framing the idea behind an animation to make sure when we do get into the production, we are capturing the right feel.

Rough storyboards are put together and are then translated into rough computer visuals called animatics. This is used for approval of the duration and camera angles of a scene.

Rendering is where all of the hard work starts paying off. It's just a fancy way of saying the computer is drawing the final image or video frame by frame.

Liberty University: Football Operations Center

We use high quality software to develop and render 3D visuals and animations. We also house our own renderfarm which allows us to do the rendering in-house instead of having to outsource it. We can render 3D visuals in a wide array of styles to get the precise result you desire. From traditional watercolor or line drawing styles to ultra realistic photo-quality visualizations, you have the entire spectrum to choose from when picking a visual rendering style. We also offer a variety of quality settings and levels of detail to help get the final production within budget.

CLICK HERE TO SEE SAMPLES OF OUR WORK BELOW





PHOTO QUALITY RENDERING
ILLUSTRATIVE RENDERING
3D FLOORPLANS
WALKTHROUGH ANIMATION
DIGITAL HOST
VIDEO COMPOSITE HOST
INTERIOR DESIGN
PRE-VIS ARCHITECTURE
LANDSCAPING DESIGN
MEDICAL ANIMATION
MEDICAL ILLUSTRATION
GOOGLE EARTH INTEGRATION
HQ TEXTURES
CHARACTER DEVELOPMENT




CITY APPROVAL PRESENTATIONS
STAKE HOLDERS PRESENTATIONS
COMMUNITY SALES PRESENTATIONS
SITE PLANS
SALES CENTER PRESENTATIONS
COMMERCIAL ADVERTISING
PROJECT BRANDING
DIRECT MAIL
BROCHURE GRAPHICS
PRE-SALES MARKETING
MEDICAL PROCEDURE ANIMATION
BROADCAST VISUAL GRAPHICS



GLOBAL ILLUMINATION
RAYTRACING
AMBIENT OCCLUSION
SUB-SURFACE SCATTERING
HIGH AND LOW POLY MODELING
HIGH RESOLUTION TEXTURES AND SHADERS
HARD / SOFT BODY DYNAMICS DYNAMIC PARTICLE FX

Liberty University: Football Operations Center
Liberty University: Football Operations Center Interior
Liberty University: Hancock Athletic Center
Liberty University: Main Street
Liberty University: Quad Living Dorms
Liberty University: Rheber Thomas Dining Hall
Liberty University: Quad Living Dorms
Liberty University: East Campus Residences
Gallery Hallway
Liberty University: Quad Living Dorm Bedroom
Liberty University: Thomas Road Sancturary
Liberty University: School of Law Library
Liberty University: School of Law Café
Liberty University: School of Law Classroom
Liberty University: School of Law Supreme Court Room


Now that you’ve seen what we put into our 3D Visual Design, call us and try it for yourself. We specialize in making all things look good in 3D, architecture, product marketing, you name it.

Take heart, we have a solid step by step process that we guide you through. Since the final product has to represent our clients, we make sure to include them in all of the critical and shaping decisions along the way. To the right are a few resources you can download to become more familiar with our process.

If you haven’t considered incorporating a 3D Visual into your project, ask us about it when you call and we’ll let you know just how much you can benefit from it.

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