3D Visual Design, or 3D Visualization, is a critical tool in modern communication. 3D visuals can be seen in everything
from big budget motion pictures, to television broadcasts, to the images on your kids cereal box. We can easily integrate 3D stills or illustrations into your project to give
it that extra sizzle. Our agency can also compose detailed animations and complex visual sequences to help you get your audience
excited about what you're doing. A picture may be worth a thousand words, but our 3D visuals are worth every bit of your time and money.
modeling Is the first step in the process. Objects usually start out as simple primative shapes and are then built up through a process of
subdivision to achieve the desired shape.
Our modelers are skilled at digitally sculpting all kinds of objects, structures and environments.
After objects have been modeled, it’s then time to add color and texture elements to them. Depending on the project textures may be painted
entirely by the artists, blends of painting and photography, or modified tiled images taken from reference photography.
Using the latest 3D and imaging tools, our artists take great effort to produce eye catching materials and textures. For architectural projects,
extensive reference photography is taken to achieve the greatest level of realism.
Lighting is 99% of any composition and this is no exception in 3D Visual Design. Our artists use traditional techniques found in painting and
photography to capture the right mood and setting of a scene. Even the best modeling and texturing falls flat without the right lighting.
Our animation doesn't begin on the computer it begins in our heads and in our hands. The key to great animation is putting together a simple outline.
We start off on the right foot, framing the idea behind an animation to make sure when we do get into the production, we are capturing the right feel.
Rough storyboards are put together and are then translated into rough computer visuals called animatics. This is used for approval of the duration and camera angles of a scene.
Rendering is where all of the hard work starts paying off. It's just a fancy way of saying the computer is drawing the final image or video frame by frame.
We use high quality software to develop and render 3D visuals and animations. We also house our own renderfarm which allows us to do the rendering in-house
instead of having to outsource it. We can render 3D visuals in a wide array of styles to get the precise result you desire. From traditional watercolor or
line drawing styles to ultra realistic photo-quality visualizations, you have the entire spectrum to choose from when picking a visual rendering style. We
also offer a variety of quality settings and levels of detail to help get the final production within budget.
CLICK HERE TO SEE SAMPLES OF OUR WORK BELOW
PHOTO QUALITY RENDERING
ILLUSTRATIVE RENDERING
3D FLOORPLANS
WALKTHROUGH ANIMATION
DIGITAL HOST
VIDEO COMPOSITE HOST
INTERIOR DESIGN
PRE-VIS ARCHITECTURE
LANDSCAPING DESIGN
MEDICAL ANIMATION
MEDICAL ILLUSTRATION
GOOGLE EARTH INTEGRATION
HQ TEXTURES
CHARACTER DEVELOPMENT
CITY APPROVAL PRESENTATIONS
STAKE HOLDERS PRESENTATIONS
COMMUNITY SALES PRESENTATIONS
SITE PLANS
SALES CENTER PRESENTATIONS
COMMERCIAL ADVERTISING
PROJECT BRANDING
DIRECT MAIL
BROCHURE GRAPHICS
PRE-SALES MARKETING
MEDICAL PROCEDURE ANIMATION
BROADCAST VISUAL GRAPHICS
GLOBAL ILLUMINATION
RAYTRACING
AMBIENT OCCLUSION
SUB-SURFACE SCATTERING
HIGH AND LOW POLY MODELING
HIGH RESOLUTION TEXTURES AND SHADERS
HARD / SOFT BODY DYNAMICS
DYNAMIC PARTICLE FX
Now that you’ve seen what we put into our 3D Visual Design, call us and try it for yourself. We specialize in making
all things look good in 3D, architecture, product marketing, you name it.
Take heart, we have a solid step by step process that we guide you through. Since the final product has to represent our
clients, we make sure to include them in all of the critical and shaping decisions along the way. To the right are a few
resources you can download to become more familiar with our process.
If you haven’t considered incorporating a 3D Visual into your project, ask us about it when you call and we’ll let you know
just how much you can benefit from it.